Corporate VIDEO
Welcome to AKA. We are a specialist video production team that produce films and videos. Whether you're an SME or a large multinational corporate AKA offers the skills, experience, creativity and enthusiasm you are looking for. From YouTube and web content, vox pops on the high street, corporate video and marketing, to broadcast commercials and documentaries, as well as working for the BBC, CH4, and Sky. We've even filmed Her Majesty the Queen.
So why video?
The business argument for using more video is simple: it works.
The Web Video Marketing Council (WVMC) says online video has become a crucial part of the sales and marketing programmes for most business-to-business (b2b) organisations, with 96% of those surveyed saying they now engage in video content marketing. Nearly three-quarters report a positive impact on their marketing results. Video marketing company Wyzowl says 64% of firms it surveyed thought adding video to their websites led directly to increased sales. Video will account for 80% of all internet traffic by 2019, up from 64% in 2014, says technology giant Cisco. Facebook founder Mark Zuckerberg says that 90% of the social network's content will be video based by 2018. Network company Ericsson thinks mobile video traffic will rocket by 55% a year between now and 2020.
Visual by nature
"Video is growing and will only get bigger because people are visual by nature,"
"Videos convey an enormous amount of information quickly, concisely, and in a fun way that is easily measurable."
ATTENTION GRABBING
But what makes a good video? In the era of BuzzFeed, YouTube, Facebook and Vine, video is clearly about entertainment for viewers with infamously short attention spans. If you can include footage of comic cats, so much the better. Of course, not all businesses have the budgets to match Samsung and Marvel, this is where AKA can help, offering a bespoke service to suit your requirements.
FILM QUOTE. WHO SAID…
“Is it safe?”